‘Promising Young Woman’ And ‘Pinocchio’ Debuts Bring Some Holiday Coin To Specialty Box Office

‘Promising Young Woman’ And ‘Pinocchio’ Debuts Bring Some Holiday Coin To Specialty Box Office

12/27/2020

Like the title suggests, Promising Young Woman brought a glimmer of promise to the specialty box office space. The Emerald Fennell-directed dramatic thriller starring Carey Mulligan debuted in 1,310 theaters in North America on December 25 earning an estimated $680K.

Since making its world premiere at Sundance, the film has been getting tons of buzz and acclaim. Currently sitting at 91% on Rotten Tomatoes, Promising Young Woman has — and still is — gearing up for awards season. Last week, the LA Films Critics Association awarded Mulligan with a Best Actress honor while Fennell nabbed Best Screenplay. This could very well be a forecast of what’s to come.

“We’re thrilled critics and audiences alike have championed the film, Carey, and Emerald’s genre-defying, ferocious story,” said Focus president of distribution Lisa Bunnell in a statement. “We’ve been waiting since its electrifying premiere at Sundance last year for audiences to discover Promising Young Woman and we’re excited they’re getting to see it in theaters.”

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As Anthony D’Alessandro reported, Promising Young Woman debuted at number five in this weekend’s top 10. In addition, Focus continues to add to its piggy bank with the bro-comedy Half Brothers which earned an estimated $35K in its fourth week out to bring its domestic cume close to $2 million. Meanwhile, in its eight week out, Let Him Go earned an estimated $7K in 54 theaters to bring its cume to $9.4 million and Come Play, currently in 123 theaters, added $40K to its box office till for a cume of $9.5 million.

Roadside Attractions debuted Matteo Garrone’s adaptation of the classic fairytale Pinocchio starring Roberto Benigni on 764 screens. The film grossed an estimated $274,605 with a per-screen average of $359. Friday was the best night for the film banking an estimated $105,800.

Other noteworthy titles staying afloat in the specialty space include Lionsgate’s Fatale landed at #6 in the top 10 of the box office, earning $660K in its second week to bring its cume to $1.96 million. The War With Grandpa is still chugging along in its 12th week with a three-day total of $91K which brought its cume to $18.4 million.

 

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