Guy Fieri To Host Luxury Auction To Help Hospitality Industry

Guy Fieri To Host Luxury Auction To Help Hospitality Industry


Foodie and hospitality experts Guy Fieri and Dave Portnoy have been tapped to host a virtual luxury wine auction to fire up funds to support small businesses in the industry. The event, titled ‘The Conscious Collection: A Virtual Fine Wine and Spirits Auction, will be held via lifestream on the 9th April 2021 from 6 to 10 p.m.

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A unique collection of fine wines, luxury novelties and once-in-a-lifetime celebrity guest experience will all be up for bidding during the auction.  Presented by Southern Glazer’s Wine & Spirits and Wine Spectator Magazine and put on by Zachy’s, a family owned premier wine auction house, this high-end charitable affair will benefit The Barstool Fund, whose contributions help small business owners impacted by COVID.  Dave Portnoy, founder of The Barstool Fund, has already raised over $37 million dollars for over 300 businesses to date.

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Guy Fieri, known infamously for his special appearances throughout the nation favorite locals eateries on the Diners, Drive-Ins and Dives show, shared his eagerness to host the rare event for a great cause with Forbes. Although, Fieri is no stranger to spearheading fundraising efforts for the restaurant industry, this particular engagement was a no-brainer and immediate “yes” for him.  A champion for struggling restaurants owned and operated on a small scale, Fieri has in the past raised a cumulative $21.5 million dollars to support over 43,000 restaurant workers by way of his Restaurant Employee Relief Fund.  Whether the funds are applied to payroll, rent, insurance or other utilities, Fieri gets the big picture and is game to put his charismatic spirit behind the cause.

Dave Portnoy had reportedly called up his friend, Guy, to inquire about how to raise funds for such a devastating impact during the last year which led to the birth of The Barstool Fund.  This powerhouse team, along with Antonio Galloni, Founder of  digital wine publication Vinous, is expected to build a critical bridge during a do-or-die time for small business owners who may be drowning from decreasing sales.

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While the bidding has already begun, the live action will be underway next month in hopes of healthy competition for a great cause.  Some of the celebrity functions up for grabs include dinner for ten with Sting, Mary J. Blige or Bon Jovi and friends, set visits and meeting with the big “Guy” himself, Kris and Kylie Jenner or VIP viewing experience for a Lakers game, or unreleased films featuring George Clooney or Matt Damon.  For those wine and spirit connoisseurs, a tour of the Château Margaux, a trip to Paris including a tour of Cognac or historic Abbey of Hautvillers and Dom Pérignon lunch pairing for ten may be just the incentive to open up those pocket books!

Visit Zachy’s to peruse the full list auction items and register to bid.

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Sources: Forbes

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