CHAANCE Channels The Evergreen Aesthetic of ‘90s Nostalgia for FW21

CHAANCE Channels The Evergreen Aesthetic of ‘90s Nostalgia for FW21


Transitioning adversity into opportunity to become one of the most influential eras, Korean label CHAANCE celebrates the perseverance of ‘90s street culture. Previously enlisting the artist — YK Osiris for its inaugural editorial, the streetwear brand unveils its Fall/Winter 2021 collection having debuted virtually during New York Fashion Week.

Witnessing the willingness of high-fashion brands to embrace a more casual-street aesthetic, CHAANCE’s latest release fuses elements of luxury with thriving street culture, aiming to etch a new chapter in fashion. Covering everything from its silhouettes to patterns, the collection embodies this ’90s inspired nostalgia. Crop tops and matching sweats, dark-wash denim dungarees with contrasted embroidered branding, leather vests and vibrant Coogi-meets-Pollock graphics transcend the iconic fits of hip-hop greats into 2021.

Created by videographer Carlos Serrao, CHAANCE’s FW21 visuals serves as an ode to the birthplace of hip-hop. Split into two chapters; A Slice of Life provides a sectional view of a typical NYC apartment block depicting the various lifestyles of the community, from art to breakdance. Smoothly transitioning into the second chapter, Vibe 97 is a vivid display of the brand’s inspiration with the photoshoot’s visual aesthetic reminiscent of iconic fashion editorials from the era.

The lookbook also finds itself channeling the go-to lifestyle of that period. Set amongst the concrete-clad industrial backdrop, chess-games and large-canvas paintings adorn the laidback visuals.

You can take a look at CHAANCE’s Fall/Winter 2021 lookbook in the gallery above.
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